Le retour derrière le cas ×5 présenté juste au-dessus.
NEW VISIONS
Case studies.
Amounts and sensitive data are masked.
WhatsApp voice notes
Hear the clients before you believe us.
Real messages from brands New Visions runs.
0110
01 · Moroccan restaurant · Kasbah, Marrakech · Oct 2025 → Aug 2026
A restaurant in Marrakech. We handle the online side.
Website with table booking, plus Google and Meta campaigns for tourists and locals.
3,157followers
@la_kamounya
La Kamounya Marrakech
Refined Moroccan cuisine with a rooftop. Kasbah, Medina of Marrakech.
What we run for them
Website · Google Ads · Meta Ads
71.5k
Ad clicks
Google Ads, 10 months, Oct 2025 to Aug 2026
1.58M
Impressions
Search, dinner-show and Performance Max combined
6.9%
Search CTR
Tourist-intent campaign. Performance Max runs at 9.6%.
Verified at the source. Sensitive data masked.
THE STARTING POINT
Good restaurant, rooftop, Kasbah location. People only found it by walking past.
WHAT WE DID
- 01Built the website around table booking.
- 02Put the menu and reservations online.
- 03Ran local campaigns for tourists and Marrakech locals.
- 04Counted booked tables.
PROOF
Screenshots from the ad account.
Google Ads
Clicks and impressions
71.5k clicks, 1.58M impressions, Oct 2025 to Aug 2026. Spend hidden.
Google Ads
Keywords
“rooftop dining marrakech” at 6.75% CTR, “rooftop marrakech restaurant” at 11.33%. Cost column hidden.
Google Ads
The live search ad
60,388 impressions and 1,444 clicks on this one ad.
CREATIVES
Photos.
From the restaurant.
02 · Women's fashion · E-commerce · Rabat · March → June 2026
Confirmed sales grew 5× in four months.
A fashion brand in Rabat. We rebuilt their campaigns around their best products and tracked every confirmed sale.
23Kfollowers
@azaylabrand
A · ZAY · LA
We create essentials that elevate your wardrobe. Proudly Moroccan, worldwide shipping.
What we run for them
Meta Ads · Creatives · Tracking
CLIENT VOICE NOTE
Voice note from the client
Her original voice message. Press play to listen.
116
Orders in June
Up from 15 in March, from her Shopify dashboard
96
Orders fulfilled
Up from 0 in March
81%
Delivery rate
81% of those orders were delivered and paid.
Verified at the source. Sensitive data masked.
THE STARTING POINT
Sales were up and down. No tracking, everything on one channel.
WHAT WE DID
- 01Put the budget on the best-selling products.
- 02One campaign per product, so we can see what sells.
- 03Set up tracking and international shipping.
- 04Counted delivered orders, not placed orders.
THE PROOF
March vs June, confirmed sales.
Two verified numbers. No estimates.
Base
×5
MarchJune
PROOF
Screenshots from the ad account.
Shopify · before
March 2026
15 orders, none fulfilled. Revenue masked.
Shopify · after
June 2026
116 orders, 96 fulfilled. Revenue masked.
Meta Ads Manager
Results
Cost per purchase from $4.27 across the ad sets. Spend hidden.
CREATIVES
Her Shopify, before and after.
Same dashboard, March next to June. Revenue masked.
03 · Advertising & signage · WhatsApp orders · Morocco · April → June 2026
Orbit Morocco bought conversations at $0.34. Too few became orders.
A large-format signage company that takes orders over WhatsApp. The ads delivered cheap conversations. The confirmations did not follow.
7,375followers
@orbit_morocco
Orbit advertising
Experts en publicité & communication visuelle. Flags, panneaux, impression grand format.
What we run for them
Meta Ads · Funnel diagnosis · Website
Meta@orbit_morocco
$0.34
Cost per conversation
Best ad set. Account range $0.34 to $0.54.
2.6M
Impressions
808k accounts reached, frequency 3.21
2,565
Conversations, top ad set
At $0.42. Volume was never the problem.
Verified at the source. Sensitive data masked.
THE STARTING POINT
Three agents handling WhatsApp orders, and nobody tracking which conversations became orders.
WHAT WE DID
- 01Stopped optimizing for cheap messages.
- 02Qualified buyers in the ad, before they reach WhatsApp.
- 03Made the team report confirmed orders every day.
- 04Tracked every step from message to confirmed order.
PROOF
Screenshots from the ad account.
Meta Ads Manager
WhatsApp campaign
Conversations at $0.34 to $0.54 each. Spend hidden.
Meta Ads Manager
Campaign reach
2.6M impressions, 808k accounts, frequency 3.21.
04 · Leather goods · E-commerce · Morocco · May 2026 → today
547 campaigns tested. The best one buys a purchase for $0.58.
A Moroccan bag brand. We test at volume on Meta, keep what converts, and they renew every month.
190Kfollowers
@la.gazzila.ma
La gazzila ma
Sacs à main. Livraison partout au Maroc.
What we run for them
Meta Ads · Creative testing
457
Website purchases
Last 7 days
$0.58
Best cost per purchase
Most campaigns run $1.13 to $1.68
547
Campaigns tested
774k accounts reached, frequency 4.29
Verified at the source. Sensitive data masked.
THE STARTING POINT
Good products and steady demand. They needed ads that produce every month, not one good month.
WHAT WE DID
- 01Tested at volume: 547 campaigns, one creative angle each.
- 02Optimised for website purchases, not clicks or messages.
- 03Killed anything above target cost per purchase, scaled the rest.
- 04The client decides each month on the numbers.
PROOF
Screenshots from the ad account.
Meta Ads Manager
Last 7 days
457 website purchases at $1.56 each. Spend hidden.
Meta Ads Manager
Campaigns
547 campaigns, purchases from $0.58. Names and spend hidden.
Meta Ads Manager
Ad sets
Cost per purchase per ad set, 359k accounts reached.
05 · Hair styling · E-commerce · Germany · 2026
Conversion rate work on a German hair-styling store.
Glimora sells hair-styling devices in Germany. They already had the traffic. The work was on the store.
8,456followers
@glimora.de
Glimora®
Hair styling devices. 16,500+ zufriedene Kunden, kostenloser Versand nach Deutschland.
What we run for them
Conversion rate optimisation
16.5k
Customers before us
The brand’s own figure. This is the scale we worked on.
Verified at the source. Sensitive data masked.
THE STARTING POINT
An established German store with real traffic. Too few of those visitors finished a purchase.
WHAT WE DID
- 01Audited the path from landing page to completed checkout.
- 02Rebuilt the product pages around the objections that block the sale.
- 03Made the risk-free trial and delivery terms visible before the add-to-cart.
- 04Measured conversion rate before and after, on the same traffic.